The tide isn’t going so swell for the fitness equipment fairytale. Its bleeding freely and it needs surgery more than a band-aid.

Here’s the armchair business owner’s two cents input:

Fitness likes to be done outside of the home. People like to sweat on pavement, on a court, on a field. Sweating beneath the sun gives them sort of a challenge or being in unison with nature. Handheld, portable…



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Ken Williams

Enjoys writing and a juicy topic that people are currently discussing on Main Street Really grateful for your support. https://ken-wms1.medium.com/membership